A Parisian Dream – with Bonpoint SS17

July 8, 2016
Bon point SS17 fashion show Paris children's wear

The 6th of July was no average Wednesday for me! My alarm went off at the crack of dawn, I cuddled my kids and made my way down to London where I hopped on the Eurostar to Paris. When I arrived a taxi took me to my hotel and then on to the Bonpoint SS17 show at their flagship store on Rue de Tournon. What a treat! Not only a job in Paris (er…yes please!), attending and photographing a high end fashion show, but for a brand which sells the most divine, whimsical and sweet children’s clothing I’ve ever seen.

When I was first sent the invitation I immediately jumped online and researched Bonpoint, and found images from their beautiful and iconic Parisian store, and video footage from their Autumn/Winter show which looked magical – complete with fake snow and little white ponies on the runway! I had a feeling we would be in for a visual treat this time around too, and I wasn’t disappointed.

Bon point SS17 children's wear Paris fashion show

The beautiful courtyard, my press pass and a little bubbly, and the children having a quick practise before the guests arrived

The show was held in a beautiful courtyard behind the store on Rue de Tournon. The surrounding buildings had huge windows painted grey/blue with magnificent shutters, the courtyard was canopied with a white wooden pergola, an eclectic collection of white love seats, benches and chairs for the guests to sit on, and little white table filled with glasses of elderflower cordial decorated with petals and leaves. The vine draped pergola provided a lovely dappled shade from the warm afternoon sun, and the (very fashionable) guests milled around chatting and enjoying a drink before the show began.

Bonpoint SS17 children's fashion Paris

The beautiful flagship store on the Rue de Tournon

We were first taken through the store itself, which I would highly recommend a visit to if you are ever in Paris. The window displays seem to be always very special, on this day a scene created with lovely little wooly sheep! There is a tree in the store and a huge wooden hut giving you the sense you are in a tree house, and other playful details such as baby dolls in baskets that reminded me of “rock-a-by baby, in the tree tops”. Another room has a ceiling display of flowers, and walls draped in pink fabric, all with huge windows looking out onto the leafy courtyard where the show was held.

Backstage details

Backstage details

After we’d admired the store we were taken backstage which was a frenzy of activity. The children who model in the shows are a mixture of professional child models, and children of friends and loyal customers of the brand. Each child has a rail of clothes with their name on, and an adult dedicated to helping them get changed throughout the show.

Dressing rails backstage Bonpoint SS17

Dressing rails backstage

The Bonpoint look is of course very chic, but they keep childhood innocence and playfulness at the heart of their designs. One of the loveliest things about the show was the models were so innocent and unaffected by all the cameras and admiration from the guests.

Bonpoint SS17 children's wear Paris fashion show

It was very endearing and touching to watch, and they all looked amazing. I had a huge smile on my face throughout the show, it’s hard not to feel happy on an occasion like this! Bonpoint 4I had the pleasure of meeting my long time Instagram friend Masha Theone as well, who had also been invited along to the show. We had a lovely time exploring Montmartre that evening, and Rue Cremieux and Le Marais the morning after. It was a complete whirlwind of a trip but a wonderful experience! The fun doesn’t stop here as Bonpoint will soon be sending me some outfits from their Autumn/Winter collection to style and photograph with my children. The whimsical, fresh and innocent look of the Bonpoint clothing is perfectly up my street and I can’t wait to photograph their clothing again.Bon point SS17 children's wear Paris

This blog post and my trip to Paris was kindly sponsored by Bonpoint. You can view their full collection here x

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22 Comments

  • Reply Kath Caley July 8, 2016 at 7:48 pm

    What beautiful photos! You have captured the whimsical beauty of it all perfectly! x

    • Reply Hannah Argyle July 8, 2016 at 8:07 pm

      Thank you so much Kath! It was a great thing to be involved with xx

  • Reply Clare July 8, 2016 at 10:33 pm

    Wow. So beautiful. What a job! And you did the most amazing job at that. Just love the pics and the clothes x

    • Reply Hannah Argyle July 9, 2016 at 9:02 am

      Thanks Clare, it was a great experience and everyone was so nice! Now for a job in Australia hey xx

  • Reply Jinny July 9, 2016 at 9:12 am

    This makes me want a little (kiddie to dress up! It looks so magical! What a lovely trip! 🌟

    • Reply Hannah Argyle July 9, 2016 at 9:21 am

      Thanks Jinny! Yes I agree, the clothes are so sweet!

  • Reply Masha July 9, 2016 at 9:28 am

    Oh Hannah so well written ,you have a true talent my dear ! Loved reading it and spending time with you in Paris ! What a treat ! Thank you ❤️

    • Reply Hannah Argyle July 9, 2016 at 9:34 am

      Thank you so much Masha! It was all the more fun for being there with you <3 xx

  • Reply Julia July 9, 2016 at 9:36 am

    Sounds like quite an experience x

    • Reply Hannah Argyle July 9, 2016 at 1:22 pm

      Haha! It was a great experience! x

  • Reply Olena July 10, 2016 at 5:05 am

    Wow!! Looks just as I imagined if would be! Magical, dreamy and breathtakingly beautiful and light.. Natural and effortless.. Though I can only imagine how much hard work went into this perfectly styled set! Fantastic job and am sure it is first of many!

    • Reply Hannah Argyle July 11, 2016 at 10:55 am

      Thank you so much Olena! I agree it must be SO much work putting on an event like this. It all ran so smoothly though! I’d love to do something like this again xx

  • Reply Jules July 10, 2016 at 10:02 am

    Oh Hannah! What a dream – your photos are stunning and your trip sounds just wonderful! ❤️ I’ve never heard of this brand before, off for a gander xx

    • Reply Hannah Argyle July 11, 2016 at 10:54 am

      Thank you so much Jules! It was so much fun, definitely something I could get used to! x

  • Reply Janan July 10, 2016 at 9:26 pm

    Oh Hannah this is just lovely. What a fabulous opportunity – go you!!! International professional photographer!

    • Reply Hannah Argyle July 11, 2016 at 10:53 am

      Haha thanks Janan! Yeah it was a fab opportunity xx

  • Reply Michelle July 11, 2016 at 12:24 am

    You captured it all so beautifully Hannah, just magical 💛💛

    • Reply Hannah Argyle July 11, 2016 at 10:53 am

      Thank you so much Michelle, it was such a fun day!

  • Reply Wunderblumen July 18, 2016 at 9:10 am

    Oh Hannah…what a great job. Your pictures of the show are fantastic and so pretty..💕

    • Reply Hannah Argyle July 19, 2016 at 4:28 pm

      Thank you so much my dear Daniela! It was a great experience x

  • Reply Getting in the Frame - a Guide to Self-Portraits - Hannah Argyle Photography August 16, 2016 at 7:31 pm

    […] photos! I for one feel incredibly awkward in front of the camera. The official photographer at the Bonpoint fashion show teased me because I had no idea what to do with my arms and legs! Never mind my face! It seems […]

  • Reply A Little Autumn Magic with Bonpoint - Hannah Argyle Photography November 4, 2016 at 1:36 pm

    […] FW16 range waiting to be photographed. You may remember I worked with Bonpoint earlier this year (here), attending their SS17 fashion show held at the flagship store in Paris. I really fell in love with […]

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